Messaging is generally the most overrated aspect of electoral politics. But it’s not nothing. And Democrats need to do better at it. I just wrote a way too long post on this. But it really comes down to this. President Biden has to learn a lesson from President Trump and brag more about the economy. A lot more. And do it consistently. In every public setting. And about COVID too.
Job reports have been up and down this year. But they’ve actually been consistently revised upward after the fact. That’s happened every month for the last six months for a total of 625,000 additional new jobs. In August the number doubled. But this gets drowned out. Revisions of earlier months don’t make headlines. That’s life. But the power of the presidency is to push these things to the front of the conversation.